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Thailand voted most popular destination in Southeast Asia in BBC survey

Phuket tourism
Tourists in Phuket

As we emerge from the 2 and a half ‘dark years’, Thailand remains a favourite destination for trips. A BBC poll that surveyed holidaymakers from Europe and North America has found that Thailand is the most popular destination in Southeast Asia. The BBC Global Minds poll showed that over 57% of participants who want to return to Southeast Asia say they’d be most likely to visit Thailand.

BBC Global Minds is an online platform with around 19,000 members, considered global news consumers.

In their latest poll, most of those surveyed are frequent travellers to Southeast Asia and enjoy seeking out new experiences while travelling. They are most likely to spend a minimum of one or two weeks travelling and prefer to travel independently as opposed to choosing a package holiday.

Meanwhile, the Vice President of Advertising Sales at BBC News says the data shows that world travellers are busy planning trips to Southeast Asia. According to John Williams, 4 out of 5 Europeans booking travel to the region are expected to visit Southeast Asia within the coming 6 months.

Other data from the BBC poll shows that 91% of participants look for a holiday destination with a distinctive culture and legacy. 72% of respondents say they also take their impact on the local environment into consideration when choosing their holiday location.

SOURCE: National News Bureau of Thailand

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